Merchandisers & Display Cases

Improve your store's merchandising and display with the right display case here at Rapids Wholesale. We give you all kinds of refrigerator merchandisers and refrigerated deli cases perfect for any food-service or beverage-service establishment, manufactured by some of the leaders in commercial freezing and refrigeration. Display Cases
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Commercial Refrigerated Display Cases

There are are two basic types of reach-in refrigerators: solid and glass-door.

A glass-door refrigerator's main advantage is in terms of display purposes. A glass-door fridge typically allows your customers to peruse the contents of the unit, which results in impulse buys for your shop. In addition, with a glass-door cooler, business owners can readily determine if they need to re-stock their frozen merchandise.

Choose the perfect glass-door reach-in refrigerators your restaurant, bar, tavern, pub, grocery store, or convenience store, and jack up your profits through impulse buys from your patrons. Rapids has glass-door refrigerators available from Beverage Air, True, and Turbo Air, some of the most-trusted manufacturers of commercial refrigeration equipment in the market today.

Display Freezers

Glass-door freezers can create an immediate impact, profit-wise, for any food-service or beverage-service establishment. As opposed to a solid-door refrigerator, a glass-door freezer is an excellent way to feature your frozen merchandise. A great-quality commercial glass-door freezer can potentially increase the impulse sales of your establishment.

In fact, a glass-display freezer strategically placed across the bar, near your restaurant's entrance, or near your convenience store's counter is sure to help attract more customers and patrons.

In addition, compared to a horizontal freezer unit, an upright freezer with glass doors keeps frozen products at eye level, making it easier for customers to see your merchandise.  

Spot Freezers

Spot freezers are a type of commercial freezer that has one main feature—glass lids. These freezers are commonly used in shops and stores that offer and sell meats, ice cream, ice, and other frozen merchandise that needs to be stored in a frozen container before preparation and serving. These types of units are a type of cooler merchandiser.

Because they are easy and convenient to use, it's not very surprising that commercial chest freezers are commonly used worldwide in food-service and beverage-service stores.

Open Display Cases

Open display cases are a type of open display merchandiser that are used in various food-service or beverage-service establishments like grocery stores, supermarkets, convenience stores, delicatessens, and more. Display everything from lunch meats and hunks of cheese with the right refrigerated open display case—with no doors to open. An open front cooler is also popularly used in coffee shops, restaurants, gasoline stations, and pubs.

An open display fridge has several advantages compared to other types of commercial fridges. One is that customers and food-service crew need not worry about holding open a door when pulling out or placing products inside.

In addition, these types of commercial coolers often feature a different refrigeration process compared to other fridges. For instance, open merchandiser coolers tend to force a stream of air, or air curtain, across the opening of the refrigerator that helps keep cold air from escaping the unit.