Floral Coolers and Why Florists Need to Keep Their Flowers in Cold Storage
Flower-shop owners need to refrigerate their freshly cut flowers inside a floral cooler if they want their merchandise to have a long shelf-life. So why does placing flowers in cold storage increase their shelf life? A good-quality flower refrigerator slows down the metabolism rate of freshly cut flowers, thereby delaying decay.
The perfect temperature of a floral cooler is between thirty-four and thirty-six degrees Fahrenheit - this will effectively keep flowers fresh for a longer period of time. This ideal temperature inside a florist refrigerator is actually close to the temperature of a normal home refrigerator or most commercial refrigerators.
Similar to fruit, freshly cut flowers can easily rot when kept at room temperature, so using a florist fridge is important for those who own flower shops who want to keep their flowers fresher longer. Using an excellent cooler for flowers can actually extend the life of your flower shop's flowers by around 75 percent.
How to Properly Refrigerate Your Freshly Cut Flowers Using a Fridge for Flowers
How do you properly refrigerate freshly cut flowers for your flower shop?
First is to properly cut the stem of the flower. It should be done under warm water in a bowl while cutting off the bottom of the flower's stem at a slight angle. Be sure to use a very sharp knife to get the best results.
Then, place the flowers in a vase filled with water. Keep the flowers submerged in water for an hour or so at room temperature in order to hydrate the flowers. When the flowers are hydrated, transfer the vase inside a floral fridge to chill for at least one hour.
It is important to keep your freshly cut flowers out of direct sunlight when not inside the flower refrigerator. Another advantage of using a floral refrigeration unit is that your flowers will not compete with other items or produce such as vegetables and fruits. Keeping flowers near vegetables and fruits such as bananas or apples can actually accelerate rotting and wilting of the flowers.
Need Help Finding the Ideal Refrigerated Floral Merchandiser?
If you can’t find what you’re looking for here in our website, at one of our convenient locations, or even in our frequently mailed catalogs, please feel free to contact us, and one of our knowledgeable Rapids Wholesale Sales Representatives will immediately assist you in locating the products that you need.